24th Street Theatre

The 24th Street Theatre, built in 1929 from plans by landmark architects Dean & Dean, is an ideal setting for large meetings, lectures, film screenings and performances. The interior architecture, including wood beams and chandeliers, stage configuration and dressing rooms date to the original construction of the auditorium in 1929. In constant demand by performing arts groups, the theatre seats 296 and is fully equipped with a sound system, theatrical lights, draperies, stage, and dressing rooms.

Click here for a schedule of current and some of the upcoming productions this year

To check availabilty or to book the theater, please email Valerie Burrows at Valerie@sierra2.org or call (916) 452-3005 x202.

For additional information about the 24th Street Theatre, click one of the following links.
Theatre Rental Rates
Equipment Rental Fees
Theatre Service Rates
Theatre Technician
Seating
Stage
Lighting
Sound
Dressing Rooms
Accessibility
Parking

Download the following documents for additional information.
Theater Rental Policies

Theater Brochure

Rental Rate Chart for Rooms

  

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Theatre Rental Rates
24th Street Theatre is an ideal setting for large meetings, lectures, film screenings and performances. The theatre is fully equipped with draperies, theatrical lights, sound system and projection screen. The comfortable auditorium, which seats 296 people, includes a full stage and two side dressing rooms. The theater lobby has two bathrooms and two bulletin boards that may be decorated by renter.

Theater rental fees include the use of the 24th St. Theater basic light plot and audio system. The cost of additional fixtures, bulbs or audio equipment, whether rented or purchased, that is added to the current installation must be paid for by renter.

Rates Non Profit For Profit
Daily rate $420 $600
Weekly rate $1,650 $2,300
Monthly $5,300 $7,500
Hourly (minimum of 4 hours) $75 $75
Refundable Reservation Deposit $500 $500


Daily Rate

• A refundable reservation deposit, signed contract and policy form are required to hold and or secure reservation.
• Rental fees must be paid 60 days prior to reserved date. Non payment of rents by the 60th day will result in the forfeiture of dates and deposit.
• Bookings canceled less than 60 days from the rental date, will result in the loss theater rental fees paid to date. Only the deposit will be refunded, minus a $100 cancellation fee. Cancellations must be made in writing.
• Deposit is nonrefundable for cancelations less than 90 days from rental date. 

Weekly Rate
• A refundable reservation deposit, signed contract and policy form are required to hold and or secure reservation. 
• The weekly rate is intended to encompass the portions of a seven-day consecutive period, inclusive of rehearsal time and use of space to store props and sets between shows.
• Weekly rate will be prorated if one of the seven consecutive days is not available due to a holiday or other one day booking. Theater must be left empty on the day it's not available.
• Threshold for triggering weekly rate: rental group wishes to retain their props/sets/lights/sound system on the premises between shows. The theater will not be rented to any other users during this time.
• Rental fees must be paid 60 days prior to reserved date. Non payment of rents by the 60th day will result in the forfeiture of dates and deposit.
• Bookings canceled less than 60 days from the rental date, will result in the loss theater rental fees paid to date. Only the deposit will be refunded, minus a $100 cancellation fee. Cancellations must be made in writing.
• Deposit is nonrefundable for cancelations less than 90 days from rental date. 

Hourly Rates:
• $75 for non profit and for profit groups
• Activity room rentals - current hourly rates apply

Rental Hours:
Monday-Thursday  8 a.m.-10 p.m.
Friday-Saturday  8 a.m.-11 p.m.
Sunday  9 a.m.-4 p.m. (Oct.-Feb.) and 9 a.m.-7 p.m. (Mar.-Sept.)
 

  

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Equipment Rental Fees

Item Price
Microphones (includes use of sound system)  

Microphone with cord 

$25/day, $125/week

Cordless microphone 

$50/day, $150/week

Lapel microphone

$50/day, $150/week
Communications   

2 x Clear-Com headsets and box (for use w/ booth stations) 

$25/day, $125/week
   
Dance Floor  

Marley Flooring (includes 4 rolls to cover the stage)

$200 installed & removed
Other Equipment  

Direct Box (db 100 high to low impedence converter)

N/C

Adaptors and cords

N/C

Dell 1209S DLP Projector with remote

$50/day or $200/wk

Genie AWP 25S Lift (not for use on stage)

N/C

Piano (not for use on stage) 

$25/day or $125/wk

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Theatre Technician
The theatre has an on-call light and audio technician who may be hired depending on availability. The technician fee is $30 per hour and will be added to the contract. To allow for flexibility, additional hours may be added as needed during the rental period. If time has been built-in to the rental contract, the technician may perform lighting design, training, focusing/hanging of lights, and gels.
Having a Sierra 2 technician has many benefits:
• Fully trained and qualified to operate all of the theatre equipment – including the ladder, hydraulic lift, sound, and lighting.
• Access to gels and gobos to create a more colorful show.
• Knowledgeable about the theatre in general.
• When a rental period is completed, it is the responsibility of the Sierra 2 technician to return any  applicable lighting and sound to its base configuration and plot.

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Seating
The theatre contains 257 fixed seats with space for 34 folding chairs and five wheelchairs. Wheelchair access is available by an inside hallway theater entrace through the main building. Raked seating allows for excellent sight lines. Seats are numbered, allowing open or reserved seating.

Download the theatre seating chart.

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Stage
The theatre is equipped with an elevated stage, which measures roughly 30' x 30' and includes a proscenium, cyclorama, black velvet curtains and a motorized 16' x 16' projection screen. A small area at the base of the stage can accommodate a small orchestra.

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Lighting
The theater is equipped with an ETC Element 40-250 programmable lighting control console.  The console allows straightforward programming of cues and up to 40 submasters. There are 34 dimmers rated at 2400 watts each, hard patched to the three fixed electrics and the FOH lighting beam.  DMX runs between the control booth and stage, allowing for the integration of additional dimmers or intelligent lighting.

The theatre is configured with a standard light plot divided into 3 upstage areas and 3 downstage areas--each 8 feet deep--giving a uniformly lit 16 foot deep general performance area (25 feet wide).

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Sound
In the control booth the theatre's core sound system consists of a Yamaha 16 channel mixer with hook-ups for XLR or 1/4" mics, 2 QSC amplifiers and two flown Peavey DTH series speakers. There is a CD player/iPod/MP3/WMA combo unit and an auxiliary input in the control booth for input (XLR) of a third party playback device.

Wired and wireless microphones, ClearCom headphones, piano, cabling, and a portable PA system are also available for rent.

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Dressing Rooms
Two dressing rooms are located on stage R with access directly to the stage. Both dressing rooms include sinks, mirrors and dressing racks. Toilets are located down the hall from the dressing rooms. No showers are available. The main hallway near the dressing rooms contains vending machines with sodas, water and snacks.

The Garden Room , or other Sierra 2 activity room, can be rented for receptions, open dressing room or a back stage holding area. 

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Accessibility
The theatre is wheelchair accessible from the front main entrance of the Sierra 2 Center. Handicap restrooms are located nearby in the main lobby.

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Parking
The Center has two free parking lots: 1) Castro Way lot is open nights and weekends and 2) 4th Ave lot is open during Center building hours. Street parking is prohibited on the West side of 24th Street without a City parking permit designated for this area and is permissible for 2 hours on the East side of 24th Street. Please observe parking signs on the surrounding streets. The Sierra 2 Center will not be held responsible for parking tickets.

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